江西快3

微信指数是广告行业推广效果审核最直接的一面镜子

发布时间: 2017年03月30日 信息来源:本站原创

DASHUZAICHUCHA,GANGMANGWAN,HUIDAOJIUDIAN,XINGFENDIDAKAIDIANSHIJI,ZHUNBEIKANYIXIAGUOZUJINHANGUODENEIYIQIU,MEIXIANGDAO,GUANFANGYOUFANGLEDAZHAO,TUICHU“ZHISHU”。

江西快3TINGZHEHAOXIANGYOUDIANERSHU,MEICUO,DASHUQIANJITIANGANGTIDAO“YIBAIDUZHISHUWEIHEXINDEGONGGUANPINGJIATIXIZHENGZAITANTA”,NANDAOZHISHUYAOJIEBAN?DANGRAN,SHENGTAISHANGQISHIYIJINGYOUYIXIEPAIXINGBANGHUOZHESHUJUPINGTAI。

江西快3ZUOWEIPRCONGYEZHE,DASHUZUIGUANXINDEHAISHIZHISHUDUIGONGGUANYOUSHENMEJIAZHINI?JINTIANJIANDANFENXI。

江西快3DASHUXIANZHUANSHUYIXIAGUANFANGDUI“ZHISHU”DEJIEMI。

1、“ZHISHU”DEDINGYI:

这是官方提供的基于大数据分析的移动端指数。

2、“ZHISHU”DEDAKAIFANGSHI:

在客户端最上方的搜索窗口,搜索“指数”,点击下方“搜一搜”就能获取并访问啦。进入指数江西快3,在搜索框内输入关键词,点击搜索,即可搜索对应的指数数据。

(HAIYOUYIZHONGGENGZHIJIEDEFANGSHI:ZAIKEHUDUANZUISHANGFANGDESOUSUOCHUANGKOU,SOUSUO“xxZHISHU”HUO“ZHISHUxx”,DIANJIXIAFANG“SOUYISOU”,YEKEHUODEMOUYICIYUDEZHISHUBIANHUAQINGKUANG。)

3、“ZHISHU”TUICHUDEYIYI:

作为一款月活跃用户达8.89亿的应用,已经成为人们日常生活中必不可少的工具。你可能经常看到某个事件在“刷屏”,但没法精确了解它在一段时间内的热度变化。虽然目前出现了一些基于移动互联网领域的指数,但还没有来自的社交数据,难以形成立体化的、综合的用户偏好跟踪。

江西快3YITUOYUHAILIANGSHUJUDEYIDONGHULIANWANGSHUJUFENXIGONGJU“ZHISHU”YINGYUNERSHENG,KAIFANGDASHUJUNENGLI,XIWANGNENGJIGERENHUOQIYETIGONGGENGDUOCANKAOJIAZHI。YIFANGMIAN,“ZHISHU”KEYIDUIGUANJIANCISOUSUODEQUSHIJINXINGZHANSHI,LINGYIFANGMIANKEYISHENDUWAJUEYUQINGXINXI、SHICHANGXUQIUDENGDUOFANGMIANDESHUJUTEZHENG。

XIAMIAN,DASHUJUTILIAOLIAOZHISHUDUIGONGGUANDEJIAZHI。

1、指数+微指数,能取代百度指数吗?

江西快3DASHURENWEIMUQIANZANSHIBUNENG,DANHUIMASHANGXINGCHENGSANZUDINGLI。

DASHUZHIQIANXIEDELIANGPIANSHUAPINGWENZHANG BAIDUQUXIAOXINWENYUANNENGZHONGGOUGONGGUANPINGJIATIXIMA?HE YIBAIDUZHISHUWEIHEXINDECHUANTONGGONGGUANPINGJIATIXIZHENGZAITANTA QISHIDOUZAISHUOTONGYIJIANSHI:SUIZHEWEIBOHEDEXINGQI,BAIDUZHISHUYIJINGBUZAISHIGONGGUANCHUANBOHAOYUHUAIDEZHONGYAOBIAOZHUN,TAYIJINGYUELAIYUENANPINGGUYIGESHIJIAN,YOUQISHIZAISHEJIAOMEITIDEYINGXIANGLI,SUOYI,BAIDUTONGGUOQUXIAOXINWENYUANZAIQIUBIAN,XIANGRANGYONGHUHEZHONGSHIDUIZIJIDEZHONGSHI。

江西快3XIANRAN,WEIBOHEZHEILIANGGEZHONGYAODEJINGZHENGDUISHOUDOUMEIXIANZHE,WEIBODE“WEIZHISHU”TUICHUXUJIU,JIUSHIFENHEBAIDUZHISHUSHENSI,ZHEICI,YONGYOUYUEHUOYONGHUJIEJIN9YIDEZHONGYUTUICHUZHISHU。LIANGJIASHEJIAOMEITIDESHUJUZHONGYUQUANBUGONGKAIHUA,ZHEIDUIYUGONGGUANPINGJIATIXILAISHUO,YOUFEICHANGZHONGYAODEYIYI。

RENHEGONGGUANCHUANBO,XIANZAIZUIZHONGYAODEYIGEPINGJIAZHIBIAOJIUSHIDUISHEJIAOMEITIDEYINGXIANG,HUANERYANZHI,BUJINJINSHIMEITIZENMEBAODAOZHEIGEGONGGUANSHIJIAN,ERSHIGONGZHONGSHIZENMEKANDAIZHEIGESHI。RUGUOSHUOXINLANGYOUHUATIBANGCHONGFENG(DANGRANHAIYOUSHUJUZAOJIADESHUIFEN),ZHISHUDECHULU,JIANGCHENGWEIYIGEZHONGYAODEZHIBIAO。

YEJIUSHISHUO,XIANZAIPINGJIAYIGEGONGGUANSHIJIANDEXIAOGUO,BIRUYAOBABAIDU+WEIBO+SANGEPINGTAIDESHUJUZONGHEZAIYIQI,SANJIADEBILI,KENENGHUIMANMANFASHENGBIANHUA。

YIXIASHIYI“GUOZU”ZUOWEIGUANJIANCI,ZAIWEIBO、HEBAIDUDESANGEZHISHU:

 

2、指数能监测某个订阅号的影响力吗?

DAANSHIBUFENKEYI。

DASHURENWEIYOUDIANFUZA,ZENMESHUONI?YUCHUANTONGDESUOWEIYI“MIAODU”DEFANGSHIJIANCEDINGYUEHAOYUEDULIANGHEDIANZANSHUYIPANDUANQIYINGXIANGLIDEGEDASHUJUJIANCEPINGTAIBUTONG,ZHISHUBINGBUZHIZHENDUIMOUGEZIMEITI,ERSHITUOZHANDAOYIGEGUANJIANCI。

ZHEIGEGUANJIANCIKEYISHIMOUGEDINGYUEHAODEMINGZI,YEKEYISHIYIGEREDIANCIHUI,BIRU“WANNENGDEDASHU”HE“GUOZU”,NISOU“WANNENGDEDASHU”DESHIHOU,KENENGKANDAOGENGDUODESHIZHEIGEZIMEITIDEYINGXIANGLI,ERSOU“GUOZU”ZEKENENGSHIYIZHONGYUQINGJIANCE,YINWEIJINWANDAJIADOUZAILIAOGUOZU1BI0ZHANSHENGHANGUOZHEIJIANSHI。

ZHIDEZHUYIDESHI,MUQIANHAIMEIYOUGONGKAIJISUANFANGSHI,BIRUSOUSUO“WANNENGDEDASHU”DEYINGXIANGLI,BAOKUONAXIEZHIBIAO?BIRUQIDINGYUEHAODEYUEDULIANG、DIANZANSHU、ZHUANFALIANG,HAISHIHUIJIASHANGZHEIGE“WANNENGDEDASHU”ZHEIJIGEGUANJIANCICHUXIANZAIQUN、PENGYOUQUANDECISHU?

江西快3DANYOUYIDIANKEYIKENDING,JIUSHIDANCHUNDITONGGUOYUEDULIANGHEDIANZANSHUPINGGUYIGEZIMEITIDEYINGXIANGLIDESHIDAI,JIJIANGYUANQU。ZHEIDUIYIXIEDISANFANGSHUJUPINGTAILAISHUO,KENENGSHIHUIMIEXINGDEDAJI。

YIXIASHI“WANNENGDEDASHU”ZHEIJITIANDEYINGXIANGLI,3YUE22RI,DASHUFADEWENZHANG《BAIDUQUXIAOXINWENYUANNENGZHONGGOUGONGGUANPINGJIATIXIMA?》,2TIANSHIJIAN,LEIJIYUEDULIANGSHI1.2WANCI,FENXIANGRENSHUJIEJIN2QIANREN。

3、指数能指导公关追热点吗?

DASHURENWEINAN。SUIRANGUANFANGZHUANMENJULISHUOMING,ZHISHUZHENGHELESHANGDESOUSUOHELIULANXINGWEISHUJU,JIYUDUIHAILIANGSHUJUDEFENXI,KEYIXINGCHENGDANGRI(MUQIANSHIXIANBULE)、7RI、30RIYIJI90RIDE“GUANJIANCI”DONGTAIZHISHUBIANHUAQINGKUANG,FANGBIANKANDAOMOUGECIYUZAIYIDUANSHIJIANNEIDEREDUQUSHIHEZUIXINZHISHUDONGTAI。

DANCONGMUQIANDECAOZUOLAIKAN,SHIJISHANGSHIWUFACHAKANDANGRIDESHISHISHUJU,MEITIANDESHUJUGUOLELINGCHENCAIHUIGENGXIN。YEJIUSHISHUO,BIRUQIANTIANDEPINGGUOHONG,ZHENGGECONGSHUAPINGDAOJIESHUJIUSHI24XIAOSHI,KENENGHAIBUDAO,RUGUOGONGGUANBUNENGZAIGANGKAISHIFAJIAODESHIHOUJIERU,ZHUANERDENGSHANGYITIAN,SHIJISHANG,XIAYIGEREDIAN“GUOZU”YIJINGLAILE。

YIXIASHIYI“YIMAHONG”ZUOWEIGUANJIANCIZAIZHISHUDESOUSUOJIEGUO,KEYIKANCHU,ZHEIGECIZAI3YUE20RIZHIQIANDOUJIBENMEIYOUSHENMEYINGXIANGLI,CONG21RIKAISHICUANSHENG,DANNIRUGUO22RICAINENGKANDAO21 DESHUJU,ZAIJIESHI,XIANRANWANLE。

4、指数对危机公关有预警效果?

DASHURENWEIYOU。GUANFANGDEJIESHISHI:ZHISHUKEYITIGONGSHEHUIYUQINGDEJIANCE,NENGSHISHILEJIEHULIANWANGYONGHUDANGQIANZUIWEIGUANZHUDESHEHUIWENTI、REDIANSHIJIAN、YULUNJIAODIANDENGDENG,FANGBIANZHENGFU、QIYEDUIYUQINGJINXINGYANJIU,CONGERXINGCHENGYOUXIAODEYUQINGYINGDUIFANGAN。

江西快3BIRUYIXIEGONGZHONGSHIJIAN,HUOQIYEWEIJI,ZAIQUNHUOZHEPENGYOUQUANFAJIAOHOU,XIANGGUANGUANJIANCIDESHUJUDESHANGZHANGYUFOU,SHIJISHANGZHIJIEGUANXIZHEYINGDUICELVE。ZHEIJIUXIANGYIPIANQIYEDEFUMIANXINWEN,BEI2JIAWANGZHANZHUANZAI(100GERENTAOLUN)HAISHI200JIAWANGZHANZHUANZAI(10WANRENTAOLUN),ZHEIDUIQIYEJINXINGWEIJICHULIDEJUECESHIBUTONGDE,ZHISHUHUIBANGZHUQIYELEJIEZIJISHEJIDEXIANGGUANWENTIBEIDAJIATAOLUNDEGUANGDU,YITIANWEIDANWEIDEGENGXINPINLV,SHIKEYIQIDAOYIBANYUJINGDEXIAOGUO。DANZHONGDAFUMIAN,HAISHIYINGGAIYIXINWENBAODAOWEIJIANCEHEXINDUIXIANG。

YIXIASHIYI“SADE”ZUOWEIGUANJIANCIZAIZHISHUDESOUSUOJIEGUO,SHUJUXIANSHI,YONGHUZAI3YUE8RIDETAOLUNLIANGZUIDA,DASHUCHALEYIXIAXINWEN,YUANLAIHANGUOSHIZAI7RIZHENGSHIKAISHIBUSHUSADEXITONGDE。ZAIBIRUSOUSUO“JINLI”,ZAI3YUE16RIDETAOLUNLIANGWEIJINQIZUIDI,YINWEI3YUE15RISHIXIAOFEIZHEQUANYIBAOHURI,GUYIZAIZHEIQIJIANBAOCHILEDIDIAO。

5、指数能提升朋友圈广告精准度?

DASHURENWEIZHEISHIYIGEBUCUODESHUJUKAIFANGSHANGYEHUADEFANGSHI。

江西快3GUANFANGDEJIESHISHI:ZHISHUTIGONGDEGUANJIANCIDEREDUBIANHUA,KEYIJIANJIEHUOQUYONGHUDEXINGQUDIANJIBIANHUAQINGKUANG,BIRURICHANGXIAOFEI、YULE、CHUXINGDENG,CONGERDUIQIYEDEJINGZHUNYINGXIAOHETOUFANGXINGCHENGJUECEYIJU,YENENGDUITOUFANGXIAOGUOXINGCHENGYOUXIAOJIANCE、GENZONGHEFANKUI。

DASHULIJIE,BIRUZUIJINDAJIADOUDUIMOUGEHUATIGANXINGQU,RUGUOWOSHI,WOZAITOUFANGPENGYOUQUANGUANGGAODESHIHOUJIUZHUDONGTIESHANGZHEIGEHUATI,SHENZHIKEYIBAFANWEISUOXIAODAOMOUGEQUYU,ZHEIYANGXIAOGUOGENGJIA,DENGYUZAITOUFANGGUANGGAOZHIQIANJIUYIJINGJIBENZHIDAOXIAOFEIZHEXINLIDAODIXIANGYAOSHAHUOZHEGUANZHUSHENME。

CIWAI,YILUNPENGYOUQUANGUANGGAOTOUFANGZHIHOU,YONGHUDUINIDETAOLUNSHIFOUYOUZENGJIA,NIXIWANGZHIZAODEHUATIDAODIYOUMEIYOUSHIXIANTAOLUN,SHIJISHANGDOUKEYICONGZHISHUDEBIANHUASHANGHUOQU。

江西快3ZONGSHANGSUOSHU,DASHURENWEI,ZHISHUDETUICHU,JUEDUISHIGONGGUANQUANDEDASHI,YOUQISHIDUISHEJIAOMEITI,XINDEGONGGUANPINGJIATIXI,SHUOLAIJIULAILE!

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