江西快3

软文文案这么写才会产生转化率

发布时间: 2017年05月15日 信息来源:本站原创
 

WENANQUANYOUYIGEHENPUBIANDEXIANXIANG。JIAOWENANJIQIAODERENHENDUO,XIANZAIBIANDIDOUSHIJIANGWENANJIQIAODESHUHEGONGZHONGHAO。ZHIYAOKANGUOYIXIESHU,YIXIEGONGZHONGHAO,GUANGGUOJINIANZHIHU,HUIFAXIANYOUXIEWENANJIQIAOYIJINGDOUBEIXIELANLE,BIRU

江西快3RANGWENANBIAODACHUCHANPINDEQIWEIHEGANSHOUWENANYAOSHUORENHUA,JIEDIQI,HAOJIHAODONGYONG“YONGHUSIWEI”XIEWENAN,JIYONGHUYIGELIYIDIANDAKAI“HAOQIXINQUEKOU”……XUEHUIGUSHISIWEI“RENGEHUA”,CHUANDIRENGE……

江西快3XIANZAIDEWENANLEIGONGZHONGHAOPUBIANDOUSHIZHEIYANGDE:KANWANGYIYUNYINLEHUOLE,GENNIDATANUGC;KANJINGDONGBAITIAOCHUXINGUANGGAO,LAIJIAONIRUHEBAWENANXIECHUYONGHUXINSHENG;KANDAOCHENOUYOUWEIZIJIDAIYAN,YUSHIZHANCHULAISHUOCHENOUZHEICIWENANTUOLIQUNZHONGLE。HAOBA,NIMENSHUODEDOUDUI,DANZHEIXIEDAODIYOUSHENMEYONG?

XIANZAIHENDUOWENANRENMINGMINGHENNULI,KANLEHENDUOSHU,HENDUOWENZHANG,DONGDEHENDUOWENANJIQIAO,DANXINLIZONGYINYINGANJUEBUTASHI。YOUQISHIJIQIAOYUEKANYUEDUO,FAXIANJIHUSUOYOURENTANDEJIQIAO,BUGUOYEJIUSHIZHEIYIXIE,DAOLIDOUBEISHUOLANLE,YEQUANDONGLE,DANXINLIYUELAIYUEGANJUEBUTASHI。QISHIHENDUORENDEZHEIZHONGBUTASHI,SHIYINWEI

GENBENBUZHIDAOSHENMESHIHOUYINGGAISHIYONGSHENMEJIQIAO!

BIRUQIAOBUSIDANGNIANJIiPodDEWENANSHI:BA1000SHOUGEZHUANGJINKOUDAI。WENANRENDOUMINGBAIZHEIZHONGBACHANPINSHUXINGXINGXIANGHUADEYUANLI。

江西快3DANJINNIAN,RUGUOHAIXUYAOWEIXINKUANiPodXIEYIFENWENAN,NIHUIXUANZE:

江西快3A、BA1wSHOUGEZHUANGJINKOUDAIB、ANXIABOFANG,RANQIDOUZHI,REAIZIYOU,WOYONGiPod

江西快3BWENANSHIWOLINSHIXIANGDE。DANHENMINGXIAN,XIANZAIRUGUOYAOCHUXINiPod,XUANBWENANHUIBIAWENANGENGHAO。

YUSHIJIUMENGBILE。AWENANYONGDESHIXINGXIANGHUADEJIQIAO,BACHANPINDESHUXINGXINGXIANGHUA,RANGYONGHUNENGGENGZHIGUANDIGANSHOUDAOCHANPINWEIZIJIDAILAIDELIYI。ZHEIGEFANGFAMEIYOUCUO。BWENANYONGDESHI“JINGSHENQIHE”DEJIQIAO,CHUANDIJIAZHIGUAN,YINFAGOUMAI,ZHEIGEFANGFAYEMEIYOUCUO。DANYONGZAIBUTONGSHIJIAN,CHANSHENGDEXIAOGUOQUETIANCHADIBIE。

HENDUOWENANRENDOUZAIMIANLINJUEZE。JIUXIANGYIJULIYOUHENDUOMINGPAIXIZHUANG,DANJINTIANYAOQUCANJIAYIGEZHONGYAODEYANHUI,QUEBUZHIDAOGAICHUANNAJIANHESHI。

RUHEDUINEIRONGHEJIQIAOZUOCHUZUIJINGZHUNDEJUEZE,CAISHIWENANRENDEBIXIUKE。


1

CHANPINSHUXINGHEYONGHUJIAZHIGUAN

BIRUXIANZAIYIJIAGONGSIXUYAOXIEWENAN,HENDUOWENANRENDEDIYIFANYINGSHIYONGWENANTIXIANCHANPINDETEDIAN,XINGCHENGCHAYIHUAJINGZHENG。ZHEIJIUSHIWOMENZAITAOBAODENGDIANSHANGPINGTAIDALIANGKANDAODE“TONGKUANWENAN”——ZHEZHONGMIAOSHUCHANPINSHUXING

XINJIANGHETIANDAZAO:JINGXUANHETIANYIDENGZAO,XINJIANGSHUIGUOYOUSHENGQU TAIGUORUJIAOZHEN:TAIGUOZHIYOU,JINKOURUJIAO CANSIMIANMO:NINGSHUIZIYANG,SHENCENGBUSHUI

江西快3RANERYONGHUBINGBUGUANXINZHEIGE,TAMENZHENZHENGXIANGYAODESHI

GUOSHANGYOUZHI、JIANKANGDESHENGHUO BAOCHICHONGPEIDEJINGLI CHENGWEIGENGMEIDEZIJI

江西快3ZHEISHIHENDUOWENANRENDETONGBING——YONGZHIJUELAIXIEWENAN。WEISHENMEDADUOSHURENHUIZHEIYANGXIEWENAN?YINWEIRENDEDIYIZHIJUEYIDINGSHICONGZIJICHUFADE,SHOUXIANXIANGDAODEJIUSHILAIMIAOXIECHANPINZISHENDETEDIAN。ZHEIZHONGWENANYOUTADEYOUDIAN,YIXIEYONGHUQUESHIHUIYINWEIMOUZHONGCHANPINDESHUXINGTEDIANERJINXINGGOUMAI。DANSHIXIANGYIXIANG,DANGYONGHUDANGYONGHUKANDAOMEIYIJIATAOBAODIANXIEDEDOUSHI“TAIGUORUJIAOZHEN,TAIGUOZHIYOU,YUANCHANJINKOURUJIAO”ZHEIYANGDEWENANDEGANJUEJIUZHIDAOLE,SUOYOUTEDIANZAIYONGHUYANLIKENENGDOUSUANBUSHANGTEDIAN。

NEIMEYONGHUZHENZHENGZAIYIDESHISHENMENI?

SHIJISHANG,DADUOSHUYONGHUDEGOUMAIXINGWEIDEFASHENG,BENZHISHANGSHIYOUYONGHUBEIHOUDEJIAOLVJUEDINGDE。

BIRUYONGHUDANXINSHUIMIANBUHAOYINGXIANGDIERTIANDEGONGZUO,YINERGOUMAIGENGSHUSHIDEZHENTOU;BIRUDANXINHUATAIDUOQIANMAISHOUJIHUIYINGXIANGSHENGHUOZHONGQITAZHICHU,ERGOUMAIXIAOMIXILIEDIJIASHOUJI;BIRU,DANXINYINWEIWAIMAOBUZUERDADONGBULE“TA”,ERQUMEIRONGYUAN、GAODUANHUFUPIN、MEITIANANSHIZUOMIANMO……

江西快3DANGRAN,YONGHUXUANZEYIKUANCHANPINYIBANBUHUIJINJINYINWEIYIZHONGJIAOLV,BIRUDANXINSHOUJIGONGNENGBUGOUQIQUANERYINGXIANGZHENGCHANGGONGZUO,SUOYIXUANZEKANQILAIGONGNENGGENGQIQUANDEXIAOMIERBUSHITONGYIJIAWEIQITASHOUJI。

YANJIUFAXIAN,ZAIYINGXIAOWENANZHONG,CHANPINSHUXINGHEYONGHUJIAOLVZHIJIANYOUZHEJUDADEHONGGOU。NIZAIZHEITOU,WOZAINEITOU。


在这两个端点间,有几个维度需要跨越。

2

WENANDE6ZHONGNEIRONGQUXIANG

XIANGYIXIANG,XIEWENANDESHIHOUYOUJIGECENGMIANDENEIRONGKEYIXUANZE?


江西快3 由于人脑的思考范围有限,我们每次思考的时候不可能完全想到所有层面。保存这张图,便于全面思考。

XIAMIANWOJU“WEIPINHUI”、“XXYOUJIDAMI”、“XXMIANMO”DELIZI,JUTIJIANGJIANGZHEIXIECENGMIANZENMELIJIE。

CHANPINDINGWEI:

WEIPINHUI:YIJIAZHUANMENZUOTEMAIDEWANGZHAN……XXYOUJIDAMI:ZHUANWEIBAOBAOERSHENGDEYINGERDAMI……XXMIANMO:YUNFUZHUANYONGMIANMO……

CHANPINSHUXING:

WEIPINHUI:QIQUAN,ZHEKOUCHUSHOUXXYOUJIDAMI:FUHANFENGFUDEYINGYANGBINGNENGSHIYINGERYENENGHENHAODEXIAOHUAXXMIANMO:WENHEBUCIJI,BUTIANJIAHUAXUECHENGFEN,YUNFUWUYOU

ZHIJIELIYI:

WEIPINHUI:KEYIYONGZHEKOUJIAMAIDAOGAODUAN……XXYOUJIDAMI:RANGYINGERYENENGHENHAOXIAOHUA,FUHANGENGDUOYINGYANGXXMIANMO:YUNFUYEKEYIYONGMIANMOHUFU

XINLILIYI:

WEIPINHUI:WOSHIYIGEHUISHENGQIANDEREN、MAIGAODUANYOUMIANZIXXYOUJIDAMI:WOSHIYIGEAIHAIZI,WEIHAIZIKAOLV、FUCHUDEJIAZHANGXXMIANMO:WOSHIYIGEZHUZHONGBAOYANGDEREN

YONGHUJIAZHIGUAN:

WEIPINHUI:ZHANGDEPIAOLIANGBURUHUADEPIAOLIANG,NVRENYINGGAIHUIHUAQIANXXYOUJIDAMI:AIHAIZIDEJIAZHANGYINGGAISHEDEWEIHAIZIHUAQIANXXMIANMO:NVRENSHIKEDOUYINGGAIZHUZHONGBAOYANG

BEIHOUDEJIAOLV:

WEIPINHUI:HUAQIANBUJIEYUEYINGXIANGZISHENXINGXIANG/YINGXIANGQITAFANGMIANDESHENGHUOZHILIANGXXYOUJIDAMI:YINGERJIEDUAN,HAIZIDEYINGYANGBUJIYINGXIANGYISHENGXXMIANMO:BUZHUZHONGBAOYANGHUITIQIANSHUAILAO,SHIQUMEILI

江西快3CONGCHANPINDAOYONGHUNEIXINYOUZHEI6GEWEIDU,MEIGEWEIDUDOUYOUYIXIEWENANJIQIAOKEYILAIYOUXIAODECHENGXIANZHEIGEWEIDUDENEIRONG。QISHIHENDUOWENANRENDUIWENANJIQIAOYIJINGSHUXIDIBUNENGZAISHUXILE,ZHENZHENGDEKUNRAOLAIYUANYU——BUZHIDAOZENMEXUANZEWENANDENEIRONG。


3

GENJU“ZHANJU”XUANZENEIRONGSHUCHU

QISHIZHEIYIWENTIDEBENZHIZAIYUYONG“YONGHUSHIJIAO”XIANGWENTI。XIEWENANQIAN,WOMENXUYAOYONGYONGHUSHIJIAOQUSIKAOZHEISHIHOUYONGHUZHENGZAIXIANGSHENME。

江西快3BIRUSHUMAXIANGJIGANGSHANGSHIDESHIHOU,WENANZHUDADESHICHANPINDINGWEIHECHANPINSHUXING——ZHEISHIYIBUPAIWANZHAOPIANKEYILIMAKANXIAOGUODEXIANGJI。ZHEISHIHOUJIUNENGYINFADALIANGDEGOUMAI。YINWEIYONGHUZAIZHEIYIJIEDUANDUISHUMAXIANGJISHISHENMEYIWUSUOZHI,WENANYINGGAIZHEZHONGMIAOSHUCHANPINSHUXING,YEYINWEIYONGHUZHIQIANCUNZAIJIAOJUANXIANGJIPAIWANZHAOPIANYIDINGYAODENGXICHULAIZHIHOUCAINENGZHIDAOPAIDEZENMEYANGDETONGDIAN,WENANXUYAOCHENGXIANCHANPINDINGWEI。NEISHIHOUGUANGGAORUGUODAYIJU“JIANENG,GANDONGCHANGZAI”YONGHUJIUHUIBUZHIDAONIZAISHUOSHENME,DANSHIFANGUANDANGXIA,ZHEIJUGUANGGAOYUJIUQIDAOLEHENDADEZUOYONG。

BIRUWANGYIYUNYINLEDEANLI。WANGYIYUNYINLESHIYIGEBUTONGYUYIWANGYINLEBOFANGQIDE,ZUIDADEBUTONGJIUZAIYUDALIANGDEUGCCHUDONGZHEMINGANDERENDEXINXIAN。SUOYIWANGYIYUNYINLEZAIDITIESHANGTIECHUDALIANGUGC,SHIJISHANGSHIZAIMIAOSHUZISHENDECHANPINSHUXING——ZHEISHIYIGECHONGMANYOUZHIPINGLUNDE、YOUWENDUDE。JIEJUELECHANPINSHUXINGDEWENTI,HAIYOUYIGEWENTICUNZAI——DANGXIADADUOSHUYONGHUDOUYIJINGYOUZIJIXIGUANDEBOFANGQILE,RUHERANGYONGHUFANGQIZHIQIANDEBOFANGQI,ZHUANYONGWANGYIYUYINLENI?

GUANGSHIMIAOSHUCHANPINSHUXINGKENDINGSHIBUGOUDE。ZHIQIANJIANGGUO,CHANPINSHUXINGSHIBIJIAOTIEJINCHANPINDEWEIDU,YINCIHAIXUYAOXUANZEYIGEBIJIAOTIEJINYONGHUDEWEIDU——JIAZHIGUAN。SUOYIWANGYIYUNYINLEJINGXUANDIANZANSHUZUIDUO,ZUINENGCHUDONGRENXINDEUGC,BAOCHIYUYONGHUYIZHIDEJIAZHIGUAN,HUODECHENGGONG。

ZHEILIXUYAOZHUYIDESHI,ZAIXIE“ZHIJIELIYI”HE“XINLILIYI”NEIRONGDEWENANSHI,XUYAOCHONGFENKAOLVYONGHUDEXINGXIANG。YOUYIXIELIYIHUIYINGXIANGYONGHUDEXINGXIANG。BIRUNIAOBUSHIYIKAISHIZAIMEIGUODANSHENGDESHIHOU,ZHUDABANGZHUJIATINGZHUFUSHENGQUWEIHAIZIXINIAOBUDEMAFAN,YIZHIMAIBUHAO。YINWEIJIATINGZHUFUYIZHIXIANGBAOCHIDESHI“QINLAO”DEXINGXIANG,MAINIAOBUSHIJIUYIWEIZHEZIJISHIYIGETOULANDEREN,ZHEISHIMEIYOUYIGEJIATINGZHUFUYUANYIDE。


4

ZONGJIE

江西快3YOUXIUDEWENANBUJINXUYAOCHUSHENRUHUADIYUNYONGWENANJIQIAO,GENGZHONGYAODESHIXUANZEZHENGQUEDENEIRONG。JIUXIANGZAIZHANZHENGZHONGYIYANG,JIQIAOSHI“ZHANSHU”,NEIRONGCAISHI“ZHANLVE”。ZHENGQUEDELIJIEYISHANGLIUZHONGNEIRONGQUXIANGBINGQIEBUDUANSIKAOZAISHENMESHIHOUYUNYONG、KENENGYONGDAONAXIEJIQIAO、XUYAOZHUYINAXIEWENTI,SHIWENANRENDEYIMENBIXIUKE。

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